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RFID installation at Riviera follows successful pilot at 2010 Tour Championship in partnership with Avery Dennison, Stark RFID
February 16, 2011
By: DAVID SAVASTANO
Editor, Ink World Magazine
A pilot program tapping RFID technology to improve fan and corporate sponsor experiences at PGA Tour events extended to the 2011 Northern Trust Open, from Feb. 15 to 20, through a partnership between Avery Dennison, Stark RFID and the PGA Tour. As part of the evolving pilot program, which organizers began investigating in 2010 at PGA Tour events, some entrance tickets to the popular tournament at the Riviera Country Club in Pacific Palisades will be equipped with RFID inlays to enhance access...
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